How we earn: our affiliate disclosure
This page explains how we earn affiliate commission from PAGCOR-licensed operators when a reader registers via our tracked links — at no cost to you. Rankings and review verdicts are produced independently; commission never changes them.
How we earn revenue on this site is straightforward, and you deserve a plain answer: this site is funded by affiliate commissions paid by PAGCOR-licensed casino and sportsbook operators when a reader registers through one of our tracked links. You pay nothing extra — not a single peso more on a deposit, not a reduced bonus — because the commission comes out of the operator’s marketing budget. What that commission does not do, and will never do, is change a score, shift a ranking, or alter a verdict. Editorial decisions and commercial arrangements are kept separate. This page explains exactly how that works: what affiliate commission is, how tracking links function, and how we hold the line between independent editorial and revenue.
Table of contents
- How we earn money
- How affiliate tracking links work
- Paid advertising vs editorial recommendation
- Why we disclose this
- Frequently asked questions
- Conclusion
How we earn money
Reading any article, guide, or review on this site costs you nothing. The site is funded by affiliate partnerships with PAGCOR-licensed operators — casinos and sportsbooks that hold a valid Philippine Amusement and Gaming Corporation license and are therefore legally permitted to accept players in the Philippines. When a reader clicks an outbound button or link on this site and later completes a registration or first deposit with that operator, we receive a referral fee. That is the complete picture.
We do not charge subscription fees, we do not sell advertising space to the highest bidder, and we do not sell reader data to third parties. The sole commercial revenue stream is affiliate commission — and it flows from operators to us, never from readers to us.
What an affiliate commission is
In layman’s terms, an affiliate commission is a performance-based referral fee. We have arrangements with PAGCOR-licensed operators — directly and through affiliate networks — under which a successful referral triggers a payment to us. Think of it as the digital version of the recommendation economy: a price-comparison site, a cashback platform, and a travel-review aggregator all operate on the same principle. The operator pays for a result, not for guaranteed exposure or a favorable verdict.
The commission is a standard marketing cost for operators, equivalent in kind to what they would spend on banner advertising or paid search. For you, the reader, the terms do not change: same welcome bonus, same deposit conditions, same withdrawal requirements — whether you arrive from our link or navigate to the operator directly. We describe commission qualitatively on this page and do not publish specific figures, because commission structures vary by operator and change over time; any number quoted here would be out of date within months.
What we do not earn from
We do not accept payment to inflate a review score. We do not sell “guaranteed top-three placements” or any form of paid ranking position. If an operator asked us to change a verdict in exchange for money — or threatened to withhold commission unless a score was adjusted — the answer would be no, and the arrangement would end. Our Editorial Guidelines set out the conflict-of-interest procedures in detail.
We also do not earn from readers directly, from data sales, or from operators that are not PAGCOR-licensed. Sites that rank offshore or POGO-category operators fall outside our editorial scope entirely — RA 12312 and PAGCOR’s regulatory framework are clear on which operators are legally permitted to serve Philippine players, and we operate within those boundaries. That is not a marketing position; it is a legal and ethical one.
How affiliate tracking links work
When you click an outbound button or link to an operator on this site, the destination URL carries a tracking parameter — a small tag appended to the address, sometimes accompanied by a short-lived cookie in your browser — that tells the operator’s system the visit originated from us. If you later register and deposit, that conversion is attributed to our referral. The technical mechanism is standard across the online-review industry and is simply how the operator knows to pay us the agreed commission.
These links carry the HTML attribute rel="sponsored" — and in many cases also rel="nofollow" — which is the correct signal to search engines that a commercial relationship exists. The US FTC Endorsement Guides (the international benchmark we follow) require that material connections between a content publisher and a marketer be disclosed “clearly and conspicuously.” This page, and the disclosure notice present on individual articles, fulfills that requirement.
What the tracking link does not do: it does not give us access to your player account, your deposit history, your personal details, or your gameplay data. The operator’s system records only that our identifier was present when the visit arrived. After that, your relationship with the operator is entirely private between you and them.
Does it change my bonus or price?
No. The welcome bonus you receive — the deposit-match percentage, the free spins, the minimum and maximum qualifying amounts, the wagering requirement — is set by the operator’s promotions team and applied to every qualifying new player regardless of referral source. it is never worse. When a specific promotional code or enhanced offer is associated with a link on this site, we note it explicitly in the relevant article.
The principle is firm: you pay nothing extra, and you receive nothing less, by arriving through our link compared with going to the operator’s homepage directly.
Paid advertising vs editorial recommendation
This is the part of affiliate disclosure that most readers want clarified, and where many review sites are either vague or silent. Three distinct categories of content exist on this site, and the distinction between them is material.
| Content type | How it is funded | Who controls the verdict | How to identify it |
|---|---|---|---|
| Editorial review or ranking | Indirectly via affiliate commission on conversions | Our editorial team — commission does not influence scores | No label; this is the default content on this site |
| Affiliate link (button or CTA) | Commission on a successful referral | Not applicable — the link is a navigational convenience, not a verdict | rel="sponsored" in the HTML; affiliate disclosure on the page |
| Sponsored content | Fixed placement fee paid by the operator | The operator commissioning the placement | Explicitly labelled "Sponsored" or "Advertisement" before content begins |
The standards that govern each category differ, and so do the obligations on us and the expectations a reader should bring to each.
What “sponsored content” means on this site
Sponsored content is material that an operator has paid to place, where the content itself — its framing, its arguments, or its conclusions — is shaped by or for the paying party. Under international advertising-disclosure norms, including the FTC Endorsement Guides and CAP Code equivalents applied across the UK and widely adopted as global benchmarks, sponsored content must be “obviously identifiable as a marketing communication.” If we publish genuinely sponsored content, it carries a visible “Sponsored” or “Advertisement” label, placed clearly before the content begins, so a reader can identify it before engaging with it.
the review was produced to our editorial methodology, without the operator’s involvement in the scoring, the copy, or the conclusions. What the FTC’s concept of “material connection”disclosure is designed to protect is precisely this: the reader must know a connection exists, and the reader must be able to evaluate whether that connection influenced the content. On this site, the connection exists — and the content is produced independently of it.
How commission is kept separate from rankings
Our scoring methodology applies a fixed set of criteria to every operator we review: game library depth, bonus terms and wagering conditions, deposit and withdrawal speed and method breadth, licensing and safety indicators, and customer support quality. Scores are assigned by the team member responsible for the review. They are not subject to approval, veto, or amendment by commercial or business-development staff.
Commission rates with individual operators are not shared with editorial staff. Higher commission does not move an operator up a ranking. Lower commission — or no affiliate arrangement at all — does not push an operator down or remove it from our coverage. We have included operators with no current affiliate arrangement when their product warranted inclusion; we have ranked better-paying partners below lower-paying ones when the evidence supported it. The How we rate page sets out the full scoring rubric.
Why we disclose this
Transparency on this specific point is not a legal formality — it is the foundation of whatever trust this site has earned with readers, and it is an explicit expectation under the standards we follow. Gambling content is classified as YMYL (Your Money or Your Life) by Google’s Search Quality Rater Guidelines because poor advice carries real financial consequences. The bar for Trustworthiness in Google’s E-E-A-T framework is correspondingly high, and a clear “how we make money” page is a recognized trust signal for sites in this category.
We hold ourselves to the standard set by the US FTC Endorsement Guides (16 CFR Part 255, revised 2023). The core requirement: any “material connection” between a content publisher and a marketer — including affiliate commission — must be disclosed “clearly and conspicuously,” in language a consumer can readily understand. We believe the sentence in the opening paragraph of this page meets that test.
Domestically, the relevant framework for online-transaction transparency includes the Consumer Act (RA 7394), the E-Commerce Act (RA 8792), and the Internet Transactions Act (RA 11967, enacted 2023), along with DTI’s evolving e-commerce rules. These laws require honest and fair online business conduct and clear disclosure to consumers. We treat them as a floor, not a ceiling.
Responsible Gaming comes first
No commercial consideration overrides our Responsible Gaming obligations. We link exclusively to PAGCOR-licensed operators because that licensing framework includes player-protection requirements. Every article on this site carries a 21+ reminder — the minimum legal age to gamble in the Philippines is 21, and it is non-negotiable. We include links to PAGCOR’s Self-Exclusion Program on relevant pages.
If you or someone you know is experiencing difficulties related to gambling, support is available. Gamblers Anonymous Philippines can be reached at gamblersanonymous.ph or by calling 0917-509-4080. The National Center for Mental Health (NCMH) crisis line is reachable at (02) 8531-9001. Affiliate commission has no bearing on our decision to include these resources — and it never will.
Frequently asked questions
Conclusion
How we earn is, in essence, straightforward: affiliate commission from PAGCOR-licensed operators, paid when a referral converts, at no cost to you as a reader. That commercial arrangement does not reach our editorial decisions — scores, rankings, and verdicts are produced independently, by a team that does not see commission data. Advertising and any sponsored content are labelled. The standards we follow — FTC Endorsement Guides, CAP Code equivalents, Philippine consumer and e-commerce law under RA 7394, RA 8792, and RA 11967, and Google’s E-E-A-T expectations for YMYL content — require nothing less.
If you have questions about our editorial methodology or how a specific score was reached, those are answered in the Editorial Guidelines and How we rate pages. If you or someone you know has concerns about gambling behavior, support is available at Gamblers Anonymous Philippines (gamblersanonymous.ph · 0917-509-4080) and the NCMH crisis line at (02) 8531-9001.
Must be 21 years or older to play. Gambling is intended for entertainment only. Gambling can be addictive. Play responsibly. Please practice Responsible Gaming.